Publishers who reach $100 in Approved Revenue may select 5 advertisers ("Selected Advertisers") to apply for an increased commission rate. Publishers may request up to 5 advertisers from the Takeads catalog. Availability is subject to advertiser status, applicable program restrictions, traffic source, geography, commercial feasibility and Takeads approval. Submission of an advertiser does not guarantee approval or activation of a Boosted Rate. Each application is reviewed individually by Takeads before a Boosted Rate is granted.
A qualified publisher must submit its advertiser selections within 30 calendar days after receiving qualification confirmation. Takeads will normally review each request within 5 business days. If a requested advertiser is rejected, the publisher may submit a replacement within 15 calendar days.
Only new advertisers are eligible for the Boosted Rate. An advertiser is considered new if, before the publisher submits it for the Program, the publisher has not generated clicks, transactions or revenue for that advertiser through any Takeads program during the preceding 12 months. Advertisers the publisher already actively works with do not qualify for selection.
The Boosted Rate is calculated individually for each approved advertiser and can range from +5% to +25%, relative to the publisher's standard commission rate, depending on the advertiser and Takeads' review of the application. The Boost percentage is applied to the standard publisher revenue share rate applicable to the relevant advertiser at the time each transaction is generated. If the standard rate changes, the Boosted Rate will be recalculated accordingly.
The Boosted Rate applies for 6 months from the date of activation and applies only to new transactions generated on or after that date. It is not retroactive to earlier revenue.
At the end of the Boosted Rate period, the standard commission rate automatically resumes for the Selected Advertisers, without further notice beyond what is shown in the publisher's dashboard.
Example: A publisher reaches $100 in Approved Revenue and selects 5 advertisers they have not previously worked with. Their standard rate with one of these advertisers is 10%. With the Boosted Rate of 20% applied, their rate becomes 12% + for the next 6 months on that advertiser, after which it reverts to 10%.